Multi-disciplined marketer and strategist with a background in startups, venture capital and consulting.

Alicia started her career as a market research analyst, working on strategic communications projects for Fortune 500 companies. After completing her Masters in Innovation Management, she joined an early-stage venture capital fund. There, she helped establish the fund’s brand and scaled post-investment support for 100+ portfolio companies. Continuing her work with European startups, she then headed up marketing for a leading blockchain accelerator programme.

Alicia was most recently the product and marketing lead for GrowCFO, a training provider for ambitious senior finance professionals and teams. She currently advises independent professionals, startups, and SMEs on a range of marketing and strategy projects from messaging and content marketing to website design and product launches.

With degrees in International Affairs from George Washington University and Masters in Business Innovation from University of London Birkbeck, Alicia is a global citizen, holding Ecuadorian, Irish, and American nationality while being raised in Ireland and Tanzania. She is mainly based out of London and Madrid.

Wall of Love ♥️